JASON O. EDWARDS

THE PRISONER WINE COMPANY / Napa, California

Brand Evolution & Innovation

Strategy / Brand / Innovation / Experience

A broad portfolio of work spanning new-product development and launch, brand evolution, agency management and content production. Projects included Thorn, Cuttings and Blindfold as well as development of the brand’s digital presence.

CLIENT

Huneeus Vintners

MY ROLE / SCOPE

New Product Development & Launch · Branding / Agency Management · Content Production · Video Production · Retail Display · Value-Added Packaging · Market Activation · Event Experiential · Lifestyle & Influencer Campaigns

THE WORK